Dubai Tourism neAdidas vanosaina memorandamu yekunzwisisa kusimudzira kushandira pamwe pakati pavo muzviitiko uye zviitiko mukati meiyo tourism system.

Dhipatimendi reDubai reTourism uye Commerce Marketing (Dubai Tourism) neAdidas Emerging Markets FZE vakasaina memorandamu yekunzwisisa kuti vawedzere kubatana pakati pavo muzviitiko zvakasiyana siyana uye zviitiko mukati mehurongwa hwekushanya zvine chinangwa chekusimbisa chinzvimbo cheDubai senzvimbo inotungamira pasi rose. .

Saina Memorandamu Yekunzwisisana Issam Kazim, CEO weDubai Corporation yeKushanya neCommerce Marketing, uye Gianni Conti, General Manager weAdidas kuMiddle East neNorth Africa.. Iri danho rakakosha rinouya mukati mehurongwa hwekuedza kwakanangana nekubatanidza tsika yekudzidzira zviitiko zvemitambo pakati pemapoka emazera akasiyana, pamwe nekukurudzira kutorwa kwehupenyu hune hutano uye hunoshanda. Dubai Tourism neAdidas ichashanda pamwe chete kuvandudza kugara zvakanaka kwenharaunda, pamwe nekutarisa mhinduro dzekugadzira dzinosimudzira chimiro cheguta pasi rose.

Pachiitiko ichi, akati, Essam Kazem: "Kudyidzana uku neAdidas kunouya sechikamu chekuedza kunoenderana nechiratidzo uye mirairo yehutungamiriri hwedu hwakangwara hwakanangana nekuita kuti Dubai ive guta rinoshanda, rakagadzikana uye rine hutsva pasi rose, kunyanya apo isu tichigadzirira kugamuchira edition yechishanu. iyo Dubai Fitness Dambudziko. Uku kubatana kwakarongeka nemhando yepasirese ine mukurumbira kuchapa mukana kune vagari nevashanyi vekuDubai kuti vatore chikamu uye vaende kune dzakasiyana siyana dzemitambo zviitiko, pamwe nekutengesa nemararamiro zviitiko, pamwe nekubatsirwa kubva kwakakosha kukwidziridzwa, vachiisa pamberi hutano hwavo nekuchengetedzeka. .”

 

Akawedzera kuti: "Kudyidzana uku kuchabvumira Dubai Tourism neAdidas kuongorora mikana yakawanda muzvitoro nezviitiko, pamwe nekuwedzera kukurumidza mundima yekushanyirwa kwemitambo, iyo inokosha yekuwedzera kune zvakasiyana-siyana zvinopiwa neguta, sezvatinotsvaka. kusimbisa nzvimbo yeDubai Senzvimbo inofarirwa yepasirese yekushanyira gore rose. "

 

Ukuwo akati Gianni Conti: "Chibvumirano chekudyidzana uye chekudyidzana pakati peAdidas neDubai Tourism chine chinangwa chekusimudzira hurongwa hwemapato maviri uye kushandirapamwe kuitira kuti vabatsire kuita kuti Dubai ive guta rinoshanda, rakagadzikana uye rine hutsva pasi rose. Nerutsigiro rweDubai Tourism, tinoyedza kuvandudza zvivakwa zvemitambo zvakasiyana-siyana uye zvepamberi kuitira kukwezva vamhanyi vepasirese vepamusoro uye vanofarira zvemitambo kuti vawane zviitiko zvakakura mune iyi emirate izere nezvinhu uye mikana isingaperi. "

 

Akawedzera kuti: "Adidas ichawedzera zvakanyanya kuzvipira kwayo mukusimba kuburikidza nekudyidzana kwayo neDubai Tourism, kuburikidza nemabasa makuru akadai se "Mhanya Kuchengetedza Magungwa" uye "Dubai Fitness Challenge", sezvatiri kutsvaga kuenderera mberi nebasa redu re "kubvisa tsvina" mapurasitiki '.

Kudyidzana uku kuchasanganisira kutangwa kwembatya dzakasarudzika dzinopemberera guta rekuvandudza, kunokurudzira kufambira mberi, uye muenzaniso webudiriro nebudiriro. Zvigadzirwa izvi zvichawanikwa mukupera kwegore rino kuzvitoro zvikuru zveadidas muguta rose.

Chibvumirano ichi chichabatsira mukusimbisa kubatana kune chekuita nemitambo yemitambo uye zviitiko zviri chikamu che "Dubai Annual Retail Calendar", kunyanya kutsvaga nzira dzekugadzira zvirimo uye kuwedzera kudyidzana uye chiitiko ne "Dubai Fitness Challenge", chirongwa chine chinangwa chekupa. mukana kune wese wemarudzi akasiyana nemitauro kuti vavandudze kusimba kwavo Kuvakurudzira kuti vatevedzere hupenyu hunofadza uye hunoshanda kuburikidza nekutora chikamu mumitambo yakawanda uye zvirongwa zviripo, kukurudzira nharaunda nezvose zvayo kuti vave nemararamiro ane hutano, uye kusimudzira Dubai. chinzvimbo chekuva guta rinoshanda zvakanyanya pasi rose. Iyo MoU inopawo kubatana mukuronga uye kusimudzira akati wandei ezviitiko zvakakosha uye zviitiko mukati meiyo tourism system, pamwe nekushanda nevamiriri vemhando nevagadziri vezvemukati kusimudzira Dubai neAdidas.